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Louise Michelle Rosenblatt (23 August 1904 in Atlantic City, New Jersey ? 8 February 2005 in Arlington, Virginia) was an American university professor. She is best known as a researcher into the teaching of literature.

Louise Rosenblatt

She is best known for her influential texts Literature as Exploration (1938) and "The Reader, The Text, The Poem: The Transactional Theory of the Literary Work" (1978), in which she argues that the act of reading literature involves a transaction between the reader and the text. Each "transaction" is a unique experience in which the reader and text continuously act and are acted upon by each other. A written work (often referred to as a "poem" in her writing) does not have the same meaning for everyone, as each reader brings individual background knowledge, beliefs, and context into the reading act. Additionally, she distinguished between different kinds of reading with her defined "stances". Rosenblatt placed all reading transactions on a continuum between "aesthetic" -or reading for pleasure, experiencing the poem-and "efferent" -or reading to gain meaning. Rosenblatt maintained that the act of reading was a dynamic '"transaction" between the reader and the text. She argued that the meaning of any text lay not in the work itself but in the reader's interaction with it, whether it was a play by Shakespeare or a novel by Toni Morrison. Her work made her a well-known reader-response theorist.

(source: Wikipedia)
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Luis de G?ngora y Argote (11 July 1561 ? 24 May 1627) was a Spanish Baroque lyric poet. G?ngora and his lifelong rival, Francisco de Quevedo, are widely considered the most prominent Spanish poets of all time.

Luis de G?ngora y Argote

His style is characterized by what was called culteranismo, also known as Gongorism (Gongorismo). This style existed in stark contrast to Quevedo's conceptismo.

(source: Wikipedia)
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